Brands · Sellars Absorbent Materials

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About Sellars Absorbent Materials

About Sellars Absorbent Materials

Sellars Absorbent Materials began in 1985 when John Sellars started the company in his garage after recognizing that the absorbent products factories used to manage leaks, drips, and spills could be made more effective. Four siblings - John, Bill, Kathy, and Tom - each took on a different part of the business, from sales and new product development to manufacturing, HR, and finance, building a first-generation family company from the ground up.

The company grew into a Milwaukee, Wisconsin-based manufacturer that now employs roughly 220 people and generates tens of millions in annual revenue. Sellars built its reputation on proprietary "Green Innovation" technology that converts recycled materials into high-performance nonwoven paper dry wipes, towels, and industrial absorbents, earning the company national recognition for sustainable manufacturing.

ChatMRO carries Sellars absorbent pads, rolls, socks, spill kits, and industrial wipes sorted by application - oil-only, universal, or hazmat - so maintenance teams can find the right spill-control product for a specific fluid or work environment without wading through generic SKUs. Searching by absorbency type or packaging format surfaces compatible Sellars products immediately.

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Frequently asked questions

What types of absorbent products does Sellars manufacture?

Sellars produces absorbent pads, rolls, socks, pillows, and spill kits in oil-only, universal, and hazmat formulations, along with nonwoven industrial wipes and towels. Its recycled-material "Green Innovation" technology is used across most of these product lines.

What is the difference between oil-only and universal absorbents?

Oil-only absorbents are hydrophobic and repel water while soaking up oils and petroleum-based fluids, making them suitable for use on water or wet floors. Universal absorbents soak up nearly any fluid, including water, and are better suited to mixed-liquid spills in general industrial areas.

Are Sellars absorbents made from recycled materials?

Yes, Sellars built its business around proprietary Green Innovation technology that converts recycled fiber into nonwoven absorbent media. This approach has earned the company national recognition for sustainable manufacturing practices.

Is Sellars still a family-owned company?

Sellars began as a family business in 1985 when founder John Sellars started the company in his garage with his three siblings taking on different operating roles. The company has since grown to roughly 220 employees while remaining headquartered in Milwaukee, Wisconsin.

Can Sellars absorbent products be used for hazmat spills?

Sellars manufactures hazmat-rated absorbents specifically formulated to safely contain and absorb aggressive chemicals and unknown liquids. These products are typically color-coded differently from oil-only and universal absorbents so workers can identify the correct type quickly.

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